Kuba Poraj-Kuczewski joins New Western as the Chief Marketing Officer (CMO) bringing more than two decades of experience in customer acquisition & engagement and marketing communication strategy. In his role, Kuba is responsible for leading all marketing efforts for the company and overseeing the marketing team.
A seasoned marketing leader, Kuba’s expertise includes scaling marketing programs and developing talent within high-growth companies. He has a keen understanding of brand awareness, product marketing and performance marketing and has a proven track record of success in growing industry-leading online products, campaigns and brands from launch to exit. Kuba believes in the importance of data-driven decisions, teamwork and is passionate about building high-performing teams to drive customer awareness, demand and retention.
Prior to joining New Western, Kuba has led marketing at high-growth tech companies from early-stage to industry leaders, including ClickBank, QuoteWizard, Redfin and Education Dynamics.
Kuba graduated from Seattle University with a degree in Marketing and International Business, where he serves on the Alumni Board.